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At Hopewell1, your privacy is important to us. We collect and use personal information about you to create and maintain a relationship built on trust and respect. We manage your personal information in accordance with Alberta's Personal Information Protection Act "PIPA"; carefully ensuring your information is used responsibly, and only for the purposes for which you gave it to us.

We want you to understand how and under what circumstances your personal information is collected and used, as well as what we're doing to ensure that your information is used according to good business practices and protected accordingly.We also want you to know about your role in controlling your personal information and your ability to access your personal information

WHAT IS PERSONAL INFORMATION?

There are a number of types of personal information that exist about you that we collect depending on the nature of our relationship with you. This information could be collected in person, over the telephone, through the mail, or over the Internet. The information we may collect or obtain includes but may not be limited to:

  • Your identity or contact information such as your name, address, phone number, e-mail address;
  • Your credit or financial history when purchasing products or services with us;
  • Your transactions with us such as customer service inquiries, information requested or provided to you, or responses to surveys or contests; and
  • Your resume, references, date of birth, Social Insurance Number, hours worked, absences, vacation dates, performance assessments, photographs from corporate functions/team events, when seeking employment or when employed with us.
WHY DO WE COLLECT AND USE YOUR PERSONAL INFORMATION?

We need basic information about you in order to conduct business and provide services to you. We recognize that some of this information is sensitive or private, which is why we collect personal information only when you voluntarily provide it and only for the following purposes:

  1. To create and maintain a responsible relationship with you and provide ongoing service.

    We collect information that allows us to accurately and efficiently perform the services that you receive from us. For example, we will collect and use personal information in order to perform legal transfers, community relations, and perform services as they relate to our relationship with you.

  2. To understand your needs and preferences.

    In order to develop and offer communities that endure the test of time and are sought after by our customers, we analyze our customer records based on communities, amenities, lifestyle, and so on. We may, from time to time, ask you to participate in surveys that help us to understand what you desire in a community to fit your lifestyle. We may also request information like your e-mail address if you are interested in receiving material on our communities electronically.

  3. To meet legal and regulatory requirements.

    We are required to collect and use personal information to fulfill our contractual obligations to you, or our legal and regulatory obligations to others.

  4. To establish and grow a successful employment relationship with you.

    We collect information that allows us to process payroll and benefits, and to facilitate team, leadership, and professional growth opportunities.

WHY DO WE SHARE YOUR PERSONAL INFORMATION?

We share your personal information with our employees, contractors, consultants, and other parties (including other members of the Hopewell Group of Companies) who reasonably require such information to assist us with establishing, maintaining, and managing our relationship with you, including third parties that provide services to us or on our behalf, third parties that collaborate with us in the provision of services to you, and third parties whose services we use to perform our services, and will only be disclosed for the purposes for which it was collected, or if the disclosure is permitted by PIPA. Further, PIPA allows your personal information to also be disclosed:

  • as permitted or required by applicable law or regulatory requirements;
  • to protect the rights and property of Hopewell;
  • during emergency situations or where necessary to protect the safety of a person or group of persons;
  • where the personal information is public; or
  • with your consent.
HOW DO WE PROTECT YOUR INFORMATION?

Hopewell values your right to privacy and works hard to protect your personal information. We maintain physical, procedural, and electronic controls appropriate to the sensitivity of your information, to protect it against risks such as loss or theft, unauthorized access, disclosure, copying, use, modification, or destruction. These safeguards include secure office premises for authorized employees only, secure networks, and secure databases. All safeguards are tested and updated on a regular basis. Hopewell protects your information when disclosed to third parties by ensuring that such parties have policies in place to protect the confidentiality of the information.

We consistently maintain reasonable and systematic controls, schedules, and practices for information and records retention, and the destruction of personal information that is no longer necessary or relevant for the identified purposes, or required by law to be retained. When documents containing such information are destroyed, erased, or made anonymous, we ensure that any personal information contained in the documents is protected.

what choices do you have?

At Hopewell, we believe the integrity of our relationships is founded on choice. We are working hard to ensure we have and maintain your confidence and consent to collect, use, and disclose your personal information for the purposes identified above. However, you do have a choice and can refuse or withdraw your consent at any time as follows:

  1. You may have your contact information removed from our marketing lists which we use to inform you of new or relevant products, services and special offers that may be of benefit to you.
  2. You may refuse to provide personal information to us. You may also withdraw your consent at any time, subject to applicable legal or contractual restrictions and reasonable notice. However, in either case, this may severely limit our ability to provide services to you.
  3. You may also ask us about your personal information and notify us of any corrections that may be necessary. We need your consent to collect, use and disclose your personal information. If you have any questions about our privacy practices, or if you wish to have your name removed from our marketing lists or withdraw your consent to the use and disclosure of your personal information, please call us at 403-232-5743 or e-mail us at privacyhrc@hopewell.com.
Google website cookies for the purpose of Remarketing

You should be aware that Hopewell Residential Community websites use Google AdWords, Google Analytics, and the Google Display Network together to serve ads to you on other websites after you've visited our website. This practice is known as remarketing and is a tool that Google offers to businesses. If you would like to know more you can read more about Google Remarketing here. But here are the basics: we, along with third-party vendors, Google and DoubleClick, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on your past visits to our website. If you would like to opt-out of receiving advertising like this from Google, you can manage these settings by visiting the Google Ads Preferences Manager. Also, Google recommends installing the Google Analytics Opt-out Browser Add-on.  Alternatively, you can opt out of a third-party vendor's use of cookies by visiting the Network Advertising Initiative opt-out page.

Notes

The Hopewell Privacy Commitment and the practices and principles described in this document are subject to the provisions of all applicable legislation and regulations.

  1. In the Commitment, the words "we", "us", "our" or "Hopewell" refer separately and individually to Hopewell Residential Communities Inc., Hopewell Management Corporation, and the companies for which they are retained under management contract, as they may exist from time to time.